I'm Lauren and I'm a wickedly awesome Dark Mother.
Born and raised in Arizona, 91' Millennial, Mom, Wife, and one who appreciates the fun, alternative, rocker side of style. I decided to create a clothing brand concept for moms like me who may feel underrepresented by the fashion industry. Not all of us like wearing pastel, or bright colors - some of us prefer moodier fall tones, and that's what makes us Dark Mama's so iconic. We also wanted to bring in others who could appreciate a style like ours. Want to wear one of shirts with some ripped mom jeans and sneakers? Or how about a black miniskirt and black platform boots? Whatever fashion style suits you, we've got you covered.